What is the difference between TRACXit and Plausible?

By Samuel Isaacs, Co-Founder and CTMO

Learn about the differences between two awesome but different ethical analytic tools, TRACXit and Plausible.

Emphasising Shared Values in Privacy and Sustainability
We are proud to highlight the shared values between TRACXit and Plausible in prioritising user privacy and environmental sustainability. Both companies are committed to ensuring that website analytics do not compromise the privacy of visitors, operating without intrusive data collection practices. This dedication to ethical data handling sets a standard for the industry.

Furthermore, both TRACXit and Plausible demonstrate a strong commitment to sustainability. By utilising green servers and promoting eco-friendly practices, we show our responsibility towards the environment. This shared vision of protecting both user privacy and the planet underscores the ethical foundations of our businesses, making us proud to be part of a forward-thinking community in web analytics.

With that being said, there are some differences between TRACXit and Plausible:

  • Revenue Model: Being an ethical software company, yWe Media, the company behind TRACXit, is focused on providing software with a new commercial model. TRACXit uses a one-off fee approach, whereas Plausible operates on a monthly subscription model.
  • No Limits: Plausible increases the monthly subscription price based on page view limits. With TRACXit, there are no limits on the number of page views; simply pay the one-off fee and you’re good to start tracking.
  • Closed Source: TRACXit is closed source software, meaning the source code is not public. We have a different approach for collecting website data that does not involve traditional methods. Plausible, on the other hand, is open source, allowing anyone to view and understand the source code.
  • Simple and Simpler: Plausible is simpler than Google Analytics, but TRACXit is designed with marketers in mind, presenting data right on the dashboard in an easy-to-understand format. While Plausible may be more advanced, TRACXit offers a unique blend of simplicity and other elements that make it a compelling choice.
  • More than Just Analytics: TRACXit offers additional elements that help businesses maximise their marketing efforts. Our bespoke link tracking system is excellent for identifying which areas of your website or social media posts are performing well.

Once again, we are happy that there is a competitor like Plausible. It is great that together we share the same values for privacy and ethical software. However, there are some key differences outlined above.

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Ethical website analytics


Remove cookie banners from your website


Customisable action links


Privacy policy generator


Export to excel and csv


One user

Get started today

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